Somfy PRO

Challenges

1. Revamp an information architecture versatile enough to work for multiple countries with different markets and product ranges.
2. Help professionals to easily find the best products for their needs in a very large catalog.
3. Create new troubleshooting features to help professionals solve by themselves the most frequent issues encountered with Somfy Products.
4. Ease compatibility check of Somfy’s connected products with other constructors products.
5. Facilitate quoting and ordering.
6. Simplify customer journeys and strengthen the ties between Somfy PRO and the Eshop.

Methodology

1. On-field research with the client’s support team
2. Personae & Jobs-To-Be-Done Workshops with stakeholders.
3. Ideation Workshops and features prioritization.
4. Wireframing of desktop & mobile key templates
5. Prototyping of key user journeys on Invision.
6. User testing and design iteration.
7. Monitoring of the visual design phase to ensure Design System’s consistency and to make sure that usability and accessibility standards are met.

Outcomes

To redesign Somfy's B2B websites, we used a Jobs-To-Be-Done framework that allowed us to focus on how to help users to find products quicker and solve by themselves their technical issues. The result is an easy and successful user experience, and the relief of the sales and support teams that were doing the job for the previous websites.

This project is not released for the moment.
Contact me to learn more about it.